Chapter 931 - Fighting For ICL Broadcasting Rights!
Chapter 931: Fighting For ICL Broadcasting Rights!
At the same time, Vice-President Zhu Yan was also watching the first broadcast of the GPL league and ICL league at the headquarters of the Shanghai Wolf Fang live-stream.
He frowned his expression grave.
“Boss Pei is really up to no good!”
“This series of methods allowed Bunny Tail Live-Stream to generate such considerable popularity in just a week… All of us are being played by Boss Pei!”
Zhu Yan was the same as Liu Liang on ZZ Live-Stream. He had been keeping an eye on Bunny Tail Live-Stream and did not relax at all.
In the beginning, Bunny Tail’s live-stream had promoted itself as a knowledge-based platform. It had successfully labelled itself as a special platform and differentiated it from other live-stream platforms. Thus, it had established a unique image.
Boss Pei said that Bunny Tail Live-Stream was different from other live-stream platforms immediately after that. It would not form direct competitiveness. Some live-stream platforms believed him and did not bother; some live-stream platforms did not believe him but their attention was also focused on the video replay function of Bunny Tail Live-Stream. They invested a lot of manpower to develop similar functions, but the actual effect was not ideal. The audience’s reaction was average.
Who would have thought that Boss Pei’s words were just a smokescreen? He turned around and bought the exclusive broadcasting rights of the ICL league while various live-stream platforms were arguing with Long Yu Corporation!
These exclusive broadcasting rights had captured all of the IOI players in the country. It had allowed Bunny Tail to live-stream outside of knowledge-based live-streams and had new unique content.
Right on the heels of that, he bought fake reviewers to publicize his real data, expose other live-stream platforms’ data falsification, live-stream GPL on his own platform, and develop a small program to specially assist in watching competitions…
The number of people watching the competition live-streaming at Bunny Tail alone was close to 500,000!
There would naturally be live-streamers who did what they loved without looking forward to gaining anything in return when there were more viewers. The entire Bunny Tail live-stream gradually became prosperous!
One had to know that it had only been two weeks since Bunny Tail’s live-stream was officially released.
Boss Pei had earned a large number of viewers for Bunny Tail Live-Stream through a series of methods in such a short period of time. He had also made the brand of Bunny Tail Live-Stream stand out from the other live-stream platforms.
What’s more, he did not pay much apart from the exclusive broadcasting rights fee!
Zhu Yan had never heard of such a method before. Even though he was considered a senior in the live-stream circle, Boss Pei’s combo punch still made him dizzy.
Wolf Fang’s live-stream was obviously the most affected among the many live-streaming platforms.
That was because Wolf Fang Live-Stream mainly focused on gaming live-streams. There were only a few of the most popular games in the country now. GOG was definitely considered a big brother. IOI’s market share was not good, but it was still considered a popular game due to FV’s championship and its influence in the world.
However, the exclusive broadcasting rights of the ICL league had been taken away by Bunny Tail Live-Stream. The GPL’s broadcasting rights might still be there, but the users were severely divided because of the small program of Bunny Tail Live-Stream.
The viewers watching the GPL live-stream on Wolf Fang had been showing a trend of decline from the data platform. Obviously, many people had been snatched away by Bunny Tail Live-stream.
How could Wolf Fang live-stream gain popularity without these two pillars? Could they rely on standalone games or veteran games that were no longer as popular as before?
It was completely unreliable!
Zhu Yan could feel an impending crisis, especially with the ICL league becoming more and more popular. He could not sit still anymore.
The actual number of people watching the ICL league on Bunny Tail live-stream was only a quarter of the GPL league, this was ultimately a market with limitless prospects.
It meant that the ICL league must be worth so much money since Boss Pei had spent so much money on the exclusive broadcasting rights.
The popularity of the ICL league was steadily rising from Boss Pei’s marketing methods.
From 30,000 viewers at the beginning to roughly 60,000 to 80,000 viewers, this growth was very fierce.
What’s more, Long Yu Corporation and Tengda Corporation had spared no effort in promoting ICL league. Bunny Tail Live-Stream had given almost all the most important recommendation spots to ICL league. Long Yu Corporation had also bought advertisements and hot searches crazily. In the foreseeable future, the popularity of the ICL league would definitely increase exponentially.
This attitude represented many things.
The more Zhu Yan thought about it, the more he could not sit still.
The power of Tengda Corporation and Long Yu Corporation was very terrifying. It would be even more impossible for them to obtain ICL broadcasting rights if they really pushed the ICL league up!
If Bunny Tail Live-Stream were to monopolize such a huge amount of popularity, the entire live-stream circle would probably experience another huge earthquake.
Zhu Yan could not sit still anymore. He felt that he had to do something.
As the saying went, it would never be too late.
He had already missed out on the eight million yuan ICL broadcast rights. He would probably have to add another three to four million yuan if he wanted to buy it now. What’s more, he would have to see if Tengda was willing to sell it. If he bought it now, he would definitely incur a huge loss.
However, if he did not do anything now, he might not be able to buy anything in the future!
Countless cases had proven that it was meaningless to be headstrong in front of Boss Pei. The more headstrong a person was, the more tragic their death would be. On the other hand, if they surrendered early and cut off their flesh to prevent losses, they might even get a share of the profits.
At that thought, Zhu Yan found Chen Yufeng’s contact number and immediately made a call.
He heard that the person in charge of Bunny Tail Live-Stream was the mysterious Boss Ma, but he did not appear often. This Vice-President Chen was in charge of some specific matters. He could also speak to Boss Pei, so it was definitely right to look for him.
The phone rang several times before the other party picked it up unhurriedly.
“Boss Zhu? I’m sorry, I’m sorry. It’s Saturday. We’re not working today. I was playing games at home and didn’t pay attention to my phones. What’s the matter?” Chen Yufeng said.
Zhu Yan was stunned.
Good lord, at this critical juncture, was Bunny Tail Live-Stream still on a normal double break?
Wasn’t ICL opening ceremony and GPL’s premiere on Bunny Tail live-stream today? As the Vice-President, Chen Yufeng had to keep an eye on Bunny Tail live-stream headquarters to prevent any unexpected situations.
In the end, he went home to play games and even left his cell phone aside.
If this had been a live-stream at Wolf Fang, he would have been fired by the boss!
Zhu Yan could not help but sigh in his heart. Tengda was indeed different from the other companies… It did not matter how the others worked with Boss Pei working hard like crazy!
Zhu Yan did not dwell too much on this problem after the slight jealousy. Instead, he cut straight to the chase. “Boss Chen, to be honest, I’m calling to discuss a collaboration.”
“Bunny Tail Live-Stream has exclusive broadcasting rights for the ICL league, right? I wonder if you’re interested in distributing the broadcast rights? We can negotiate the price!”
Chen Yufeng smiled. “Oh? Boss Zhu also wants to buy the broadcasting rights for the ICL league?”
Zhu Yan could not help but frown. “Also? Who else wants to buy it?”
Chen Yufeng said, “Boss Liu from ZZ Live-Stream and Boss Peng from Waiwai Live-Stream have both called me to ask about the distribution of the ICL league’s broadcast rights.”
Zhu Yan could not help but feel his heart skip a beat as a sense of danger surfaced in his heart.
Great, Liu Liang and Peng Bin, these two old foxes, had actually gotten there first!
Previously, the Vice Presidents of several live-streaming platforms had contacted each other in private. They had agreed to lower the price of Long Yu Corporation so that they could obtain the broadcasting rights for the ICL league at the lowest price.
At that time, the benefits were the same, everyone was in the same boat.
However, everyone’s plastic friendship had been shattered.
Obviously, the other live-stream platforms had also seen the current situation clearly. Long Yu Corporation had inexplicably hooked up with Tengda Corporation. The two companies planned to expand the ICL league together and monopolize such a huge amount of popularity.
Which platform would not be anxious after watching it?
They contacted Chen Yufeng in private to ask about the distribution of the broadcast rights. They could naturally be able to grab a wave of traffic as long as they could obtain the broadcast rights for the ICL league before other live-stream platforms.
Zhu Yan could not help but secretly rejoice. It was a good thing that he was smart enough to call early.
If other live-stream platforms obtained the broadcasting rights of the ICL league first, wouldn’t he be so angry that he would vomit blood?
However, it seemed like it had not been sold from Chen Yufeng’s words?
Zhu Yan asked, “Boss Chen, how did you reply to them?”
Chen Yufeng smiled. “It’s Saturday today. Boss Pei isn’t working, and I can’t report to him. He’ll be angry. Whether I should sell the broadcast rights or not can only wait until I report to him on Monday. We can only sell it if Boss Pei agrees.”
“However, Boss Zhu, I have to give you a heads up. Boss Pei probably won’t sell it.”
“That’s because ICL league has brought considerable popularity to Bunny Tail Live-Stream based on the recent data. You know this.”
Zhu Yan quickly said, “I understand, I understand.”
“However, I still hope that Boss Chen can put in a good word for us in front of Boss Pei. I know that the ICL league is quite popular now, so our price will definitely not be low! Everyone can split the popularity and support the ICL league together to obtain greater profits, right? We will remember Boss Pei’s kindness as long as Boss Pei is willing to sell!”
They had to admit defeat even though they were competitors.
What would it matter if he said a few good words and gave some money if he could really buy the broadcasting rights of the ICL league?
Zhu Yan’s words were indeed reasonable. The popularity of the ICL league was indeed difficult for a platform like Bunny Tail Live-Stream alone. If many platforms were broadcasting and supporting the ICL league, the popularity would definitely be higher. Finger Games and Long Yu Corporation would definitely be happier.
Of course, all of these were just talk. Zhu Yan was ultimately doing this for the interests of his platform.
Chen Yufeng smiled. “I can’t guarantee that. Boss Pei has his own thoughts. As his subordinates, we can’t make wild guesses or try to influence Boss Pei’s decision.”
“However, I will report all of these facts.”
“I’ll call you back after I ask Boss Pei on Monday.”
Zhu Yan quickly said, “Alright, thank you, Boss Chen!”