Chapter 441 - Did It Mean I can only Mass-Produce in Tears?
Chapter 441 Did It Mean I can only Mass-Produce in Tears?
“Alright, that is all I have for the news conference today. I would like to express my sincere gratitude to everyone here today!
“Everyone, please leave in an orderly manner. You can collect your small gift at the entrance.
“You can log on to the official website of Otto Technologies if you are interested in our cell phone to place an order. Upwind Logistics will deliver it to your door as soon as possible!”
Chang You looked at his watch and heaved a sigh of relief as he prepared to step down. He had successfully controlled the event to be within an hour.
However, someone started shouting as he walked halfway down the stage.
“This was it?”
“You’ve not said anything!”
“Tell me more specifics; I want to buy it!”
“Don’t shout, go and order it now; otherwise, there will be no more stock!”
The audience was in a mess. There were all sorts of shouts. Chang You kept Boss Pei’s advice in mind and resolutely controlled the duration of the news conference within an hour. He, therefore, ignored the strong demands of some people and continued to exit the stage, forcibly ending the conference.
Many quick-witted people below the stage had taken out their cell phones and logged on to the Otto Technologies’ website to purchase the phone.
There were only 1,000 units; wait any longer, and there would be none left!
That was not only a competition among the people at the news conference but also among the 20,000 to 30,000 viewers on the livestream website!
Those who were not very interested in mobile phones started to exit the show orderly and went to the door to receive the gifts. It seemed as though the number of people who left the conference was only about 60% of the people who attended.
Many people had no plans to move at all!
Obviously, most participants in this news conference were loyal Tengda users. They were closely connected to Tengda’s items in their daily lives. Their desire for this cell phone was much higher than that of ordinary consumers!
Therefore, the proportion of people who stayed to grab it was relatively high! Pei Qian sat in the corner, looking anxiously at this scene. Go! What are you still waiting here for?! Pei Qian looked at the guy on his left, only to see his fingers quickly tapping his screen, filling in the delivery address on the Otto Technologies, and then confirming payment all at once.
He did not forget to clutch his fist after the payment went through. “YES! I snatched one!”
The others seemed to be doing the same action!
There was no need to even think about what these people at the news conference could do staying at the news conference event. They were, of course, snapping up the products!
Pei Qian wanted to scream at the top of his lungs: ‘Don’t buy! Don’t buy them!’
However, the scene seemed to be out of control…
Pei Qian hurriedly opened his cell phone and logged on to the Otto Technologies website. He went to the OTTO E1 cell phone product description page and saw the remaining numbers on the page.
327! Refresh, 116! Refresh again, sold out! Pei Qian heard a resounding ‘f*ck’ exclamation in the venue with the appearance of the ‘sold out’ label.
“This was it?”
“Sh*t! I just filled in my address!” “The importance of hand speed…” “I’m so happy I managed to grab one!” “Is there anyone willing to give theirs up? I’ll pay more; give me one set!”
Someone was already starting to pay a premium.
Pei Qian nearly vomited blood. What the hell was this?!
Crazy, they were all crazy. He originally planned for these 1,000 cell phones to be placed in the storage until the next cycle. Now, they were sold out before two minutes!
That included the time everyone spent typing on the screen. The ‘sold out’ sign would probably be even faster if it was not because they had to fill up the address. Everyone reluctantly prepared to leave while sprouting vulgarities. “Hunger marketing! F*ck!”
“What can 1,000 units in stock do? I’m so pissed off!”
“Damn, I should have just gone to the website when the news conference started when they announced such limited stocks! I did not react
well!”
“When will it be restocked?”
“They are really blinded by money. What’s wrong with the cell phone producers nowadays? Do they have to engage in hunger marketing before they can sell?” Pei Qian was pulled along by the crowd. Now, he felt miserable.
It really wasn’t hunger marketing!
Hunger marketing was indeed hunger marketing, but I did not have any plans to sell!
I planned to produce 1,000 units with little losses, but you bought all of them. I didn’t expect this to happen! I did not blame all of you even though you’ve bought all the goods, and yet you are blaming me?
Pei Qian had nowhere to vent his anger.
So… what could he do next?
Pei Qian grew worried.
A staff member saw Boss Pei as soon as he walked to the door and quickly pulled him aside. “Boss Pei, come quickly, Vice President Chang is waiting!”
Pei Qian was dragged to the preparation room next to the venue with a dazed expression. As soon as he entered, he heard a ‘bang’.
Fireworks and ribbons are flying in the air, it seemed like… there was also a champagne cork?
Chang You held the champagne with the employees of Otto Technologies gathered around and applauded warmly.
“Boss Pei, this cell phone news conference you arranged is a classic marketing case that has never been seen in the entire cell phone industry. It will definitely make it to the annals of history and be studied repeatedly by major cell phone brands!
“Through the method of wanting and suppressing, the price and limited stocks were raised from the beginning which aroused the interest and tension of consumers for the scarce stocks. Explaining the advantage of the cell phone within five minutes instantly ignited the audience. It formed a hot topic on the net.
“Finally, emphasizing on the disadvantage of the cell phone and showcasing the impressive attitude of our company so that we firmly grasp the hearts of target users and greatly strengthen their desire to buy it!
“I really didn’t expect that the 1,000 units would be sold out just after the press conference. That meant that Otto Technologies’ strategy to enter the high-end market had achieved initial success!
“This is all because of Boss Pei’s wise guidance!”
Pei Qian was feeling tipsy in the warm applause even though he had yet to take a sip of the champagne.
What do you mean it’s all because of my wise guidance? You mean this is all my fault? “Everyone, look at this, Vice President Chang’s crosstalk video is bursting the popularity charts! It’s going viral everywhere on the internet, and many people are learning from it!”
“Our cell phone is going viral, too! Many people are discussing it in the tech circle!” “We’ve sent the media sets of cell phones, their evaluation videos will be out in about three to four days.”
“F*ck, someone has already resold it on the second-hand website? That’s too fast, right? Was there a scalper at our news conference?”
“It can’t be. The tickets to the news conference were given out randomly. They are all given to the clients of Tengda’s other business units. It just so happened that we met scalpers.”
“Don’t forget about the livestream users. Some scalpers might have made their way in through that channel.”
They discovered some stuff that made them less happy when they were happy and excited.
Of course, scalpers were all around as long as there was limited edition. They were like flies
—unable to be driven away, making people sick to their core.
People were selling at high prices on the second-hand website less than 10 minutes after the news conference ended. That speed caught the employees of Otto Technologies off-guard.
Chang You sighed with emotion as he poured the champagne. “This is the characteristic of a fan scalper.
“Perhaps the fan initially intended to use it for himself, but he found that he could earn 300, 500, or even 1,000 yuan if he were to sell it without paying anything at all. He would naturally sell it.
“There is no way to avoid this. We have relatively few stocks. A buyer is willing to pay more; a seller is willing to part with it to earn some cash. We are not able to stop it.
“Anyway, let’s not worry about it for the time being. Let’s celebrate with a toast!”
Some employees were already helping in the distribution of the champagne. Pei Qian, of course, had one, too.
“Come, cheers!”
Pei Qian toasted silently and downed it all in the warm atmosphere.
“I have to stop the scalpers from reselling whatever the cost!” Pei Qian said firmly.
He was very unhappy that the phones were all sold out at the cell phone news conference. He was even more unhappy about the scalper!
Pei Qian hated the scalpers the most. A group of blood-sucking assh*les! He would rather not lose any money than to let the scalpers make money!
Pei Qian felt the effects of a scalper previously when the limited edition guns from ‘Ocean Stronghold’ were sold. Pei Qian would rather grit his teeth and make more money to put an end to these scalpers.
Facts had proven that watching a scalper deflate was a lot more fun than losing money!
Chang You was shocked upon seeing Boss Pei’s gloomy face after taking a sip of his champagne.
Sh*t, he seemed to have said something wrong just now! How could Boss Pei sit around with the scalpers profiting from him with his disgust for them?
Boss Pei was definitely angry with him for saying that he would deal with them later. Why else would Boss Pei look so angrily at him?
Moreover, his expression seemed rather complex? That showed just how serious it was!
Chang You hurriedly said. “Boss Pei is right! We have to stop the scalpers at all costs! …Uh, what should we do though?”
“I know now, Boss Pei! You hope to be able to mass-produce immediately and to directly guarantee the supply on the spot. That is so that the scalpers would not make speculations and make the money in their hands!”
Pei Qian, “…”
How could I mass-produce now? Do you think I did not make enough money!
However, he had to say that Chang You’s idea is normal. The cell phone news conference was a huge success, and it sold out immediately at the conference. They should obviously continue to mass-produce immediately, right?
Who in the world would not make money if there was a chance to?
Pei Qian was speechless for a while. Yes, he had to continue producing since the phone was sold out. Otherwise, it would not make sense to the system as well.
Since he was going to mass-produce, he would have to sell them, too. Selling them would definitely make money. If he were to limit the amount and the scalpers were to snatch them, wouldn’t that make it even more profitable?
Pei Qian was utterly speechless. How did things turn out this way?!
“Uh, Boss Pei?” Chang You felt surprised seeing Boss Pei fall into deep thought. What was there to hesitate to mass-produce a phone that is so successful?
Could it be that… Boss Pei had a different type of thinking again? Pei Qian was in a state of melancholic. He could only choose the lesser of the two evils.
It was now a fact that the cell phone was a hot item now. He could only think of a way to stop the losses. He had to eliminate the influence of the scalpers as much as possible so that the number of cell phones sold would be lesser.
Perhaps the model he used with Ocean Stronghold could be used again. He could determine the credit value for each customer, use the credit value to determine the priority of purchase, and then sell them in limited quantities every month or every week…
However, he realized that he should not after another thought!
This model had hidden dangers as well. Ocean Stronghold dug its own grave the other time!
Then, the players who could not obtain the limited edition weapons bought Red Kilin frantically to get credit. As a result, the income from Ocean Stronghold skyrocketed!
It was the same this time. If he were to sell his mobile phones this way, the consumers would be able to spend their money on other industries related to Tengda and do everything possible to increase their credit value.
There was still a lot of money to be made and even more hidden dangers!
The popularity of Ocean Stronghold was not decreasing even until now. The players were extremely sticky; a large part of the reason was this consumption model.
Pei Qian was in despair. This was also a dead-end!
Did it mean I can only mass-produce in tears to stop the scalpers in their tracks?